Fractional vs full-time Head of eCommerce vs an agency
A full-time Head of eCommerce gives you a permanent owner with all their hours. A fractional Head of eCommerce gives you the same ownership and decision rights part…
Notes
Tag: eCommerce leadership
How much does a fractional Head of eCommerce cost?
A fractional Head of eCommerce is usually paid a flat monthly retainer for a fixed weekly time commitment, though some work hourly or charge a fixed fee for…
What does a fractional Head of eCommerce do, and when does a brand need one?
A fractional Head of eCommerce owns the digital business part time: the store, the marketplaces, paid media and the P&L behind them, with real decision rights and a…